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28 & 29 SEPT 2021


: Sponsor of Keynote Theatre 3

CrowdRiff Theatre 3

    • Wednesday

      This speaker timetable is out of date!


      11.00 - 11.30

      Matthew Carter
      MODIO Guestroom Acoustic Control

      Sound Advice: A New Approach to Guestroom Noise

      For years, hotels have tried various tactics to control noise, but guest complaints persist. Many properties have thrown good money after bad, pursuing structural fixes and purchasing quieter equipment—strategies that can cost thousands per room, but don’t address the root of the problem: low interior background sound levels. This seminar provides an overview of hotel noise issues, with particular focus on the role dynamic range plays in disrupting sleep.


      11.45 - 12.15

      Lee Powney
      Human Innovation

      Rapid Innovation at Scale: Building an Experimentation Mindset

      How using design thinking processes enabled one lifestyle hotel brand to develop, test and launch anew global F&B concept in less than 12 weeks.


      12.30 - 13.00

      Anna Silovsky
      Inn Style

      Standardising vs. Standing Out: The Balance Between Technology and Personality

      Technology enables hoteliers to run their business effectively and provide each guest with a completely customised experience. But as we become ever more digitally dependent, the hospitality industry should never underestimate that extra something that human interaction brings. This seminar addresses how technology can boost your guests’ experience – but why you shouldn’t let it take centre stage.


      13.15 - 13.45

      Jason Batty
      HJR Tax

      Unlocking Tax Savings for Hotel Owners

      HJR Tax specialise in maximising the tax relief available for purchases and renovations of Hotels. Our team is made up of specialists in property tax and surveying, enabling us to provide a service that accountants can’t. Our expert knowledge has enabled HJR Tax to reclaim millions of pounds from HMRC for Hotel owners and operators. This seminar will help you to establish if you could be due a tax rebate from HMRC.


      14.00 - 14.30

      Adam Hamadache & Ciara Crossan
      The Wedding Dates Method

      The Ultimate Wedding Sales Strategy

      Want more wedding business? Focus your marketing on ‘selling’ the viewing, not the wedding itself. In this wide-ranging seminar, you’ll learn the award-winning strategy that has quadrupled wedding bookings for hotels across the UK and Ireland, covering all areas from attracting more highly qualified enquiries to making your hotel stand head and shoulders above every competitor.


      14.45 - 15.15

      James Harrabin

      Own the Digital Experience to Drive Direct Bookings

      OTAs are increasingly controlling the holistic guest experience across a trip. In addition to hotel bookings they now offer support in your guests’ ancillary functions; attraction tickets, airport transfers, car hire, restaurants etc. Becoming a “one- stop shop” only reinforces the OTA’s position as the convenient option for a traveller vs booking direct. What can you do to make sure the hotel owns their guest and provides the right platform for customers to book directly?


      15.30 - 16.00

      Brian Stevens

      Fire Exit Signs - Passive or Dynamic? What would you choose?

      An understanding of guest behaviour during a fire alarm evacuations and how the latest technologies can enhance your evacuation process. Hotel managers tell us that most guests evacuate the same way they came in, leading to bottlenecks in corridors and stairwells. Explore how Dynamic Emergency Exit signs can provide 24-hour assistance to your guests. Learn how this signage can mitigate bad social media from your hotel evacuation.