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4 & 5 October 2022

ExCeL LONDON

Helping hotels get back on their feet with design, marketing and social distancing

The way in which people go on holiday has changed due to Covid19. With that in mind we’ve worked with many hotels and restaurants to transform the way in which they promote and market various attractions.

Alternating clever marketing with creative design and strategic thinking will give your guests the best time, long-lasting memories (staying socially distanced and safe) as well as a good return on investment.

Over the past few months our business model has changed completely, from designing Wedding and Christmas brochures for hotels to helping them to be compliant and keep guests safe with social distancing. Popular social distancing items still include protective screens, floor stickers, posters, signage, branded hand sanitising stations and more. But we have also developed a completely new range of product innovations to help boost bookings and market your attractions which have been hugely popular.

Door seals with a perforated strip which tears upon opening, to show that a room has been deep cleaned and sanitised and that no-one else has entered since this time. This will reassure your guests, make them feel at ease and have a comfortable stay.

Cutlery sleeves which can be branded with your logo or message prevent cutlery from touching common surfaces, reassuring guests that you’ve take extra precautions to ensure their safety.

Toilet seat straps are paper wrappers which wrap around a toilet seat lid to show it was sanitised and ready to use. 

Remote control covers show a remote control has been sanitised specifically for their stay. Television handsets are a breeding ground for bacteria so this branded item reassures guests that health and hygiene are paramount.

Disposable menus printed in pads have been popular as instead of passing through many hands before it gets to yours, your guests can be sure they are thrown away and recycled. Children’s menus with colouring, dot to dot and other activities mean a child can take away the menu and do the activity at a later date. We can also design and print on durable NeverTear material which stays fresh after each deep clean.

We’ve also seen a big increase in the number of single use marketing materials we produce, such as welcome packs, key card holders, directional maps, leaflets, flyers, branded pens, notepads, pens and more. These items should only be touched by one person, kept and taken home in order to prevent the spread of the virus. It also means your marketing is taken with your guests, considered, and used more than usual hopefully resulting in repeat visits.

Covid19 has changed the way in which people take holidays and use their time, hopefully this will mean an increase in the number of people staying in the UK this year. We can help you to ensure your branding and marketing materials get results, as well as keeping guests socially safe. 

Visit our website for more details on social distancing items: https://www.aspenprint.com/product-category/social-distancing/

or call 01202 717418 to chat with our friendly team of experts.