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18 & 19 Sept 2019


Keynote Theatre 1

Please Note: The below schedule is from 2018. The 2019 schedule will be released closer to the event

    • Tuesday


      11.00 - 11.30

      Rob Paterson
      CEO - Best Western Hotels & Resorts

      Is the Hotel franchise model becoming a technology model?

      Is it time for brands to re-think what a Hotel operator needs from a franchise partner? Are hotel operators demanding a new way of thinking? This seminar explores the current climate for franchise partners and the role technology is playing to shape the future.


      11.45 - 12.15

      Joe Pettigrew
      Director of Revenue Maximisation - Starwood Capital Group

      Maximise Your Revenue By Knowing Your Guests

      Stop with the one size fits all revenue strategy and expect to grow your market share. Understand what your guests are saying about your hotel on each channel, verbally and behaviourally, and bring revenue and marketing together to price the right product with the right message for different audience groups for immediate and significant RevPAR growth.


      12.30 - 13.00

      Claus Strawbridge
      eCommerce Marketing Director - Guldsmeden Hotels

      Think Like an OTA to Revitalise Your Business

      Claus will discuss the distribution channels to keep you ahead of OTAs. Think like an OTA: launching a membership zone for eco certified hotels, using real-time reviews to trigger social engagement.


      13.15 - 13.45

      Jon Sharp
      Director Brand Food & Beverage Development – Focused Service and All Suite Brands - Hilton

      How to Create a Game Changing Customer Experience

      Jon Sharp takes you through how your business can develop into a game-changing customer experience engine. Why being famous for what you do is achieved by creating and developing your own distinctive messaging, being sure of the ‘why’ of your business. This talk will explore how to leverage key customer insights and put them into action for your business, and how to embrace failure and speed to market in order to become ‘best in class’.


      14.00 - 14.30

      Nicolas Boudot
      VP Sales and Marketing - SoftBank Robotics Europe

      Pepper, The Robot: Transforming guests experience.

      SoftBank Robotics will present Pepper’s capability to provide a seamless experience by offering a single but comprehensive view of each user. Via connecting to different cloud services, databases, and objects, he enhances his intrinsic capabilities, such as cognitive computing, real-time communication & data collection, to provide more valuable services in the hotel industry.


      14.45 - 15.15

      John Potter
      Director - ActiveFeedback Ltd

      How To Fill Your Rooms (even in the quiet times!)

      Potters Resort shares the real secret to how they fill every room all year round in their Hotel, Restaurants & Spa businesses. You will discover an easy to copy strategy to grow your business. With blueprints on how to win on social media, how to rank higher on online review websites, how to fight back against online booking agents and how to fill the quiet times so that the profits from your busy times stay on the bottom line.


      15.30 - 16.00

      Hugh McLean B.A. (Hons) LL.B.
      Eversafe Technologies

      Securing Documents, Data and Personal Property in the Digital Age

      Tech-enabled professionals who travel extensively, or who work remotely, would find themselves completely ‘neutralised’ should their key tools be lost or stolen. This seminar identifies the risks associated with the loss of personal property in the digital age, the implications of data protection legislation and GDPR, addresses currently available practices, and proposes solutions for how the hospitality industry can mitigate these risks.